Lou Borrelli ’77 is a cable television pioneer, media executive and steadfast supporter of SUNY Oswego. He continued his support this year with a gift of $25,000 to the Student Media Excellence Fund.
Giving to student organizations is important to Oswego, as it provides funding that cannot always be provided by the Student Association.
“I have been directing my annual giving the past several years to ‘Excellence Funds’ to provide support for WNYO and WTOP to supplement their SA budget,” Borrelli says. “My gifts over the years have provided equipment, travel expenses and fees for conferences and award competitions.”
These organizations, although mostly funded by SA, benefit greatly from philanthropic support by alumni. Excellence funds can be supported by anyone who wishes to designate their annual gifts to student organizations, and new excellence funds can always be established.
“Excellence Funds are a good way to get involved,” Borrelli says.
Borrelli supports student organizations as the founder of the Lewis B. O’Donnell Media Summit, which provides networking opportunities for students in media fields and attracts communication professionals from all over the country.
After the launch of the Summit, he established the Student Media Excellence Fund, as he saw the need to further provide for WNYO and WTOP. The majority of his most recent gift funded “a multichannel digital replay system used during Laker Hockey games,” which put WTOP on par with sports networks like ESPN and NESN.
Borrelli is also a member of the Oswego College Foundation Board and the School of Communication, Media and the Arts Advisory Board, and he was Reunion Giving Chair for his 35th Reunion cluster this year. He encourages other alumni to give back to Oswego and show their support for students.
“A little support goes a long way to help current students and student organizations,” he says.
—Kaitlin Provost ’12
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